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	<title>DIGITAL HQ</title>
	<link>http://www.heleana.co.uk</link>
	<description>Because the medium is the message</description>
	<lastBuildDate>Thu, 25 Feb 2010 18:46:52 +0000</lastBuildDate>
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	<item>
		<title>How do the Global Fortune 100 use social media?</title>
		<description><![CDATA[
Global Social Media Checkup
View more presentations from Burson-Marsteller.
I work for BM London, so I thought I&#8217;d share the latest report on social technology usage.
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		<link>http://www.heleana.co.uk/?p=643#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
			</item>
	<item>
		<title>#MWC10SE: A Mobile World Congress stream for you</title>
		<description><![CDATA[
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		<link>http://www.heleana.co.uk/?p=638#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
			</item>
	<item>
		<title>#MWC10 :My Sony Ericsson Developer liveblog starts this Sunday night!</title>
		<description><![CDATA[
As many of you know, I am the PR for Sony Ericsson Developer World. Because colleagues and I have been planning for Mobile World Congress, I thought what could be better than sharing the latest updates of the event? Starting on Sunday, we&#8217;ll be streaming a live webcast the Sunday press conference, and sharing information [...]]]></description>
		<link>http://www.heleana.co.uk/?p=628#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
			</item>
	<item>
		<title>Are you an ADDICT? Watch this video and find out</title>
		<description><![CDATA[
I know it&#8217;s not Friday yet, but here&#8217;s a funny anyway.
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		<link>http://www.heleana.co.uk/?p=624#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
			</item>
	<item>
		<title>Do you deserve a smack in the Face (book)? Irritating characters on social networks</title>
		<description><![CDATA[A quick funny thanks to The Oatmeal reminded me of one of the challenges of interacting on social networks; namely getting through to people who are weary of being spammed, annoyed and stalked by their own connections. What is surprising is the lack of  &#8217;unfriending&#8217; that happens on Facebook as a result. Even when I [...]]]></description>
		<link>http://www.heleana.co.uk/?p=620#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
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	<item>
		<title>The role of social technologies in facilitating interactive, responsive enterprises</title>
		<description><![CDATA[
This is a LONG web cast, but worth every moment. Thanks to Jeremiah Owyang and the Altimeter Group.
Reading articles from today&#8217;s Economist report really brought home the extent to which not matter what the &#8217;social media echo chamber&#8217; on Twitter likes to say about the effectiveness of web  2.0 approaches in comms, the fact is that [...]]]></description>
		<link>http://www.heleana.co.uk/?p=605#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
			</item>
	<item>
		<title>A great friday video: Consumer expectations and the connected world</title>
		<description><![CDATA[
Thanks to @garyvee. Have a great weekend.
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		<link>http://www.heleana.co.uk/?p=600#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
			</item>
	<item>
		<title>Twincentivising: Would you Tweet about a brand for cash?</title>
		<description><![CDATA[Couldn&#8217;t help but to send out a quick post after reading about &#8216;Twincentivising&#8217; &#8211; I do it a lot as a PR, but I chose to work on my current clients so it&#8217;s a moot point. But consumers? Hmmmm&#8230;. Let me know what you think:
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		<link>http://www.heleana.co.uk/?p=594#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
			</item>
	<item>
		<title>Shameless tech fetishism: the iPad</title>
		<description><![CDATA[
I&#8217;m sleepy, so I&#8217;ll keep this short. After procrastinating over whether I get a Sony Vaio netbook, or this, I *might* go into the Apple store and have a peek. Enjoy the video of the iPad in action thanks to TechCrunch.
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		<link>http://www.heleana.co.uk/?p=587#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
			</item>
	<item>
		<title>The Digital Economy Bill: Let them eat content!</title>
		<description><![CDATA[The wires have been awash with articles decrying the much maligned Digital Economy Bill, for seemingly criminalising internet users, hamstringing broadband providers and leave unsuspecting users vulnerable to Wi-Fi hackers, who could then get them in trouble for using P2P services on their network. What immediately springs to mind is the fact that this bill [...]]]></description>
		<link>http://www.heleana.co.uk/?p=585#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
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